Are "Nice Customers" ruining your business?

I'm a nice customer. You all know me. I'm the one who never complains, no matter what kind of service I get.

I'll go into a restaurant and sit quietly while the waiters and waitresses gossip and never bother to ask if anyone has taken my order. Sometimes a party that came in after I did gets my order, but I don't complain. I just wait.

And when I go to a store to buy something. I don't throw my weight around. I try to be thoughtful of the other person. If a snooty salesperson gets upset because I want to look at several things before making up my mind, I'm just as polite as can be. I don't believe rudeness in return is the answer.

The other day I stopped at a full service gas station and waited for almost five minutes before the attendant took care of me. And when he did, he spilled gas and wiped the windshield with an oily rag. But did I complain about the service? Of course not!

I never kick. I never nag. I never criticize. And I wouldn't dream of making a scene, as I've seen some people do in public places. I think that's uncalled for. No, I'm the nice customer. And I'll tell you who else I am.

I'm the customer who never comes back!

-Author Unknown (But Nice!)

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A typical business hears from only 4% of its dissatisfied customers. The other 96% just quietly go away and 91% will never come back.

This represents a serious financial loss for companies whose people don't know how to treat customers, and a tremendous gain to those that do!

The average business spends six times more to attract new customers than it does to keep old ones. Yet customer loyalty is in most cases worth 10 times the price of a single purchase.
Knowing how to win & keep customers is the single most important business skill that anyone can learn. The business world makes way for the person who brings in the business…and that's the person who wins & keeps customers.

In today's service-oriented economy, excellent service is more than a competitive weapon-it's a survival skill.

Rest assured that if you don't provide it, someone else would!!

How do you want to be served? Are you serving the same way?

The Diamond Rule of Service: 'If you wouldn't want it done to you, don't do it to someone else!

As markets become increasingly competitive, customers can now immediately go elsewhere if they don't get what they want. Continuous improvement, gaining the competitive edge, increased market share, higher profits-none of these things is possible, unless businesses can find new ways of maintaining the loyalty of existing customers.

Something simple yet very important and difficult to practice!

Service your client with a smile, that will take you long way!